Retail Marketing Group & Situ Live
This September, Retail Marketing Group and Situ Live, the shopping experience platform, unveiled a real-life retail playground in Westfield London, bringing products to life through immersive showrooms, live theatrics and expert storytelling.
Designed as a new way to reach and engage customers at a time where retail has radically evolved due to the pandemic, Situ Live allows passionate, expert demonstrators to turn shoppers into brand loyalists.
Virtual shopping experiences to boost your online sales
RMG’s Digital Sales Service offers you the future of online shopping, today:
- Emotional connection commerce
- Connect your brand to consumers through personalised online shopping experiences, powered by video, text and live chat
- Virtual shopping enabled by real people and a solution that is totally flexible, easy to set up and just as easy to use
Our people powered solutions drive sales, improve conversion and grow brand loyalty.
Meet the new faces of your brand.
Garmin create state-of-the-art wearable tech. To really understand the power and connectivity of their product range, we created Garmin’s first-ever pop-up retail, using the power of demonstration and trial to help consumers make informed choices on item style and functionality during the busy seasonal period.
Brands we’ve partnered with.
RMG and LG are a great partnership. Through innovative field marketing programmes, stand out events, digital support and in-depth analysis we have helped thousands of consumers enjoy LG’s amazing technology.
RMG does a brilliant job of that final mile, that consumer engagement
Commercial Director CE
When Situ Live developed their unique and innovative take on retail, opening their first venue in London’s Westfield shopping centre, RMG were delighted to help. We used all our creative skills to unearth the incredible talent that now brings amazing products and stories to life and now ensure every visitor gets the experience they deserve.
We wanted an innovative approach to recruitment, and team management, and RMG have delivered in spades, with a world class venue crew and a delightful project team to work with. People are our core USP, and they have helped us fill our venue with wonderful individuals.
CEO Situ Live
At a time when so many of us need to create that perfect home office environment, we love helping Epson deliver on their vision. Ensuring availability, maintaining messaging and building relationships that mean we can help store colleagues give the best possible advice is all part of the comprehensive field marketing service RMG deliver
We’re really proud to be able to help Facebook bring their innovative products to UK consumers. An amazing set of products that have simply never been more relevant means our field marketers love finding engaging ways to share content with store staff and buyers. Whether it is building advocacy rates in stores around the country or delivering those wow moments we all love when we see something amazing brought to life in front of us, we do everything we can to help meet Facebook’s objectives.
Experts in all things sound, our Jabra field team provide in-store training, physically or virtually and also ensure any POS is on point. They love nothing better than a day in store engaging store colleagues and customers, showcasing the amazing Jabra product range.
The Jabra RMG field team are very much an extended part of my marketing team, they are a critical part of our in-store strategy, supporting on growth, advocacy and compliance goals. They are the voice of the store team, and nobody knows retail better than they do, so we very much value their contribution. We have a great range of skills across the team, which are very complimentary, as a result, the team are passionate and supportive of each other, and this shows in the results we are seeing from the retailers.
Channel Marketing, UK and Ireland
Reliable WiFi has probably never been more important. Our partnership with BT is aimed at helping consumers get the very best possible service from knowledgeable store staff who can simplify the product proposition and ensure they get their hands on a product that really will enrich their lives.
With RMG’s detailed reporting, I get real-time access to the team via closed user group social media, which provides me timely insights that I can only get from the shop floor. They are an invaluable part of our high street retail marketing strategy with a strong, proven return on investment.
Account Manager BT Devices
Offering protection without compromise, Speck has been a great partner for RMG. We never compromise on the quality of our offering, and our tactical field marketing teams help ensure strong availability and staff knowledge in the critical retail arena.
Getting professional, knowledgeable teams into stores and engaging with store associates about our brand and products is really important to us. We know from experience that we can trust RMG with this critical element of our business.
Lead Trainer & Sales Analyst EMEA, Speck
At RMG we definitely share Nescafe Dolce Gusto’s view that great mornings start with great coffee! We also both understand that helping consumers find the taste and machine that is right for them will make that start to the day even better. Our field marketing team make sure store staff are comfortable with the different machines, understand the pros and cons of automatic versus manual and are fully briefed on the range of great tasting hot and cold drinks these amazing machines can serve up
Over the years RMG loved helping adventurists and thrill-seekers get their hands on GoPro’s incredible products, and seeing them create and share the memories they were able to create. Our field teams made sure in-store presence was first class, that messaging shone through and that availability was spot-on. Our teams loved getting to grips with what these products can do and showcasing these capabilities both to eager store staff and enthusiastic consumers.
As creators of state-of-the-art wearable technology, Garmin partnered with RMG to deliver an experience that allowed consumers to get up and close and personal with their latest products and make those all-important Christmas purchases.
We enjoyed a great experience working with RMG on our first ever “Pop-Up Retail shop. Their dedication to our project from start to finish was fantastic
UK Field Training and Compliance Manager
As a key player in the highly competitive floor cleaning category, Bosch looked to RMG to ensure high levels of store staff knowledge and advocacy are maintained whilst partnering on the creation and delivery of an innovative pop-up shopping centre experience that allowed consumers to get hands-on in a fun and engaging way.
In one year, we have seen sales soar, more vacuums than ever in the hands of customers up and down the country and store staff educated. The service to us as a client has been outstanding. Great communication, analytics and collaborative working
Trade Marketing Manager, BSH Home Appliances
As two companies dedicated to delivering the latest technologies to consumers, Huawei and RMG are a great fit. Our teams ensure store staff have the knowledge they need to demonstrate the amazing features Huawei products offer while ensuring displays and messaging deliver the eye-catching presence they were intended for. We make sure our UK-wide training is fun and engaging with a real focus on creating advocates that can showcase the best of Huawei’s amazing product range to consumers.