Bosch Experiential Retail Marketing Group

At RMG our engaging people love bringing amazing products to life.

We partnered with Bosch to design, create and install a pop-up shopping centre experience so that Christmas shoppers could enjoy first-hand the unique interchangeable battery packs and high performance of the floor cleaning range. With a store just a few steps away we weren’t just able to help create fans but also convert interest into sales.

Consumers queued to put the latest range of Bosch products through their paces in a number of different scenarios. With a store just a few steps away we were able to complete the cycle by helping these newly created fans turn their interest into a purchase.