For the love of brands.

We harness the power of emotional connections to help world-class brands stand out, win fans and drive sales.

Experts at each stage of your customer’s journey.

What we do

At RMG we go beyond field marketing by employing a fully integrated, 360° approach to resolve the challenges our clients face. Drawing on our expertise across Data, Digital, Experiential – and, of course, People – we put your brand story front-and-centre at each stage of your customer’s journey, helping it resonate at every touchpoint.

What we do

Retail Marketing Group Integrated Approach

We get under the skin, to create consumer experiences that engage on an emotional level.

Our Services

Meet the new faces of your brand.

Meet our brand ambassadors

Our people share a pioneering spirit, the kind of fresh thinkers who ask the questions that get to the core of what makes life interesting – and who know how to close the gap between initial interest and consumer purchase.

Our people

Putting Garmin in people’s grasp.

Garmin create state-of-the-art wearable tech. To really understand the power and connectivity of their product range, we created Garmin’s first-ever pop-up retail, using the power of demonstration and trial to help consumers make informed choices on item style and functionality during the busy seasonal period.

Our work

Garmin Experiential Event Retail Marketing

Featured

Reliable WiFi has probably never been more important. Our partnership with BT is aimed at helping consumers get the very best possible service from knowledgeable store staff who can simplify the product proposition and ensure they get their hands on a product that really will enrich their lives.

With RMG’s detailed reporting, I get real-time access to the team via closed user group social media, which provides me timely insights that I can only get from the shop floor. They are an invaluable part of our high street retail marketing strategy with a strong, proven return on investment.

Mark Smith Account Manager BT Devices

Speck

Offering protection without compromise, Speck is a great partner for RMG. We never compromise on the quality of our offering, and our tactical field marketing teams help ensure strong availability and staff knowledge in the critical retail arena.

Getting professional, knowledgeable teams into stores and engaging with store associates about our brand and products is really important to us. We know from experience that we can trust RMG with this critical element of our business.

Sven Lord Lead Trainer & Sales Analyst EMEA, Speck

Nescafé Dulce Gusto

At RMG we definitely share Nescafe Dolce Gusto’s view that great mornings start with great coffee! We also both understand that helping consumers find the taste and machine that is right for them will make that start to the day even better. Our field marketing team make sure store staff are comfortable with the different machines, understand the pros and cons of automatic versus manual and are fully briefed on the range of great tasting hot and cold drinks these amazing machines can serve up

RMG and LG are a great partnership. Through innovative field marketing programmes, stand out events, digital support and in-depth analysis we have helped thousands of consumers enjoy LG’s amazing technology.

RMG does a brilliant job of that final mile, that consumer engagement

Peter Booth Commercial Director CE

Intel

With chipsets that provide the brains of the PC, Intel works with RMG to create in-store awareness, education and advocacy. Delivering training, engaging with consumers, providing insight, RMG help bring clarity to every touchpoint.

GoPro

Over the years RMG loved helping adventurists and thrill-seekers get their hands on GoPro’s incredible products, and seeing them create and share the memories they were able to create. Our field teams made sure in-store presence was first class, that messaging shone through and that availability was spot-on. Our teams loved getting to grips with what these products can do and showcasing these capabilities both to eager store staff and enthusiastic consumers.

Garmin

As creators of state-of-the-art wearable technology, Garmin partnered with RMG to deliver an experience that allowed consumers to get up and close and personal with their latest products and make those all-important Christmas purchases.

We enjoyed a great experience working with RMG on our first ever “Pop-Up Retail shop. Their dedication to our project from start to finish was fantastic

Karen Mills UK Field Training and Compliance Manager

Freesat

In the competitive world of satellite TV services, Freesat have a great proposition. RMG’s field team help get the word out, ensuring compliant POS gets the message across, that each of the various solutions is available and that key store staff can talk to this unique offering. Using the shop floor and out of hours sessions, our team share the knowledge and secure that all-important advocacy.

Bosch

As a key player in the highly competitive floor cleaning category, Bosch look to RMG to ensure high levels of store staff knowledge and advocacy are maintained whilst partnering on the creation and delivery of an innovative pop-up shopping centre experience that allowed consumers to get hands-on in a fun and engaging way.

In one year, we have seen sales soar, more vacuums than ever in the hands of customers up and down the country and store staff educated. The service to us as a client has been outstanding. Great communication, analytics and collaborative working

Claire Zakss Trade Marketing Manager, BSH Home Appliances

Huawei

As two companies dedicated to delivering the latest technologies to consumers, Huawei and RMG are a great fit. Our teams ensure store staff have the knowledge they need to demonstrate the amazing features Huawei products offer while ensuring displays and messaging deliver the eye-catching presence they were intended for. We make sure our UK-wide training is fun and engaging with a real focus on creating advocates that can showcase the best of Huawei’s amazing product range to consumers.

Facebook

We’re really proud to be able to help Facebook bring their innovative products to UK consumers. An amazing set of products that have simply never been more relevant means our field marketers love finding engaging ways to share content with store staff and buyers. Whether it is building advocacy rates in stores around the country or delivering those wow moments we all love when we see something amazing brought to life in front of us, we do everything we can to help meet Facebook’s objectives.

Epson

At a time when so many of us need to create that perfect home office environment, we love helping Epson deliver on their vision. Ensuring availability, maintaining messaging and building relationships that mean we can help store colleagues give the best possible advice is all part of the comprehensive field marketing service RMG deliver